UW-Oshkosh Staff

Colleen Merrill, Director

Colleen Merrill Director SBDC at UW-Oshkosh

Colleen Merrill is no stranger to small business ownership and management. She currently owns and operates an area rental properties management business and Oshkosh's first coworking space. Her background includes deep experience in mechanical contracting, high impact sales, project management, and business consulting. Having that essential, in-the-trenches understanding of the challenges and needs of small business is integral to her role at the Wisconsin SBDC at UW Oshkosh.




Tom McDermott, Consultant

Tom McDermott Consultant SBDC

Tom McDermott brings a broad base of business experience to the SBDC including over 27 years as president and owner of the A.I. McDermott Company, a multi-location distributor of water well, wastewater, plumbing, heating and water treatment equipment to installing contractors in Wisconsin, Upper Michigan and Northern Illinois. During his career with McDermott’s, Tom was actively involved in the introduction of new pumping and onsite wastewater treatment technologies, private label branding of pumps and water treatment equipment and dealer marketing programs.


Additionally, Tom served on a number of manufacturing and government advisory committees and trade and professional association boards including the National Groundwater Association (NGWA). After selling the A.I. McDermott Company to the national distribution firm Drillers Service in 2014, Tom obtained his real estate sales license and works in commercial real estate sales with the First Weber Group in Oshkosh – a position that he continues part-time.


Tom earned his BA from the University of Notre Dame and an MBA in Management from Miami University of Ohio. He currently serves on the Board of Trustees for Lourdes Academy Oshkosh and is a member of Oshkosh Downtown Rotary.      


Shirley Malski, International Trade Consultant

Shirley Malski

Shirley Malski recently joined the team at the UW-Oshkosh SBDC as an International Trade Consultant. She holds 25 years of international corporate logistics, trade compliance, and consulting experience. She has more than 15 years of management level experience with Global Fortune 500 companies such as Chrysler Corp, Bemis Company, Oshkosh Corp, and others.
A few highlights of her experience include


  • Global responsibilities for the Americas, Europe, the Middle East, Africa, South Africa, Australia, and New Zealand
  • Development of import and compliance policies
  • Corporate Incoterm selection and training
  • Oversight for in-house customs broker, HTS classifications, NAFTA, and Trade Agreement applications
  • Duty Drawback programs


Dan Brosman, Business Consultant

Dan BrosmanDan Brosman is an experienced entrepreneur and key player in the successful launch of products and services for multiple companies within insurtech, edtech, and nonprofit realms.


Dan graduated from UW-Oshkosh with a degree in Business Administration and emphasis in Entrepreneurship & Small Business Management. He served as president of the Collegiate Entrepreneurs’ Organization where he oversaw a successful board expansion and drastic increase in membership. While a student, he co-founded a tech startup and won America’s Pitch Tank, a competition in which Kevin Harrington, an original Shark Tank judge, served on the judging panel.


Prior to joining the Alta Resources Center for Entrepreneurship & Innovation, Dan was the leader of an IT services company that employed individuals with disabilities. While there, he helped to obtain the Company Innovation Award and Wisconsin Alumni Research Foundation’s (WARF) Force for Positive Change Award.


In his free time, Dan enjoys being outdoors, watching/attending sporting events, visiting new places, learning new skills, working on freelance projects, and spending time with family.

Sandra Krasniewski, Administrative Assistant

Sandy provides program support for various needs within the center.