UW-Madison Classes

Explore classes that will help you develop the skills you need for your business to thrive.

Built to Last: The Entrepreneur's Wellness Framework

September 18, 2026 | 12:00PM | Hybrid | University of Wisconsin-Madison Arboretum Visitor Center, Madison
Facilitated by: Wisconsin SBDC at UW - Madison

Topic: Business Basics, Managing a Business, Managing Employees

This four-week program helps small business owners build resilience using the 8 Pillars of Wellness—emotional, physical, financial, occupational, innovative, social, environmental, and purpose-driven.


Is it the Real World, or is it AI? An Entrepreneur’s 101 Introduction to Artificial Intelligence

September 22, 2026 | 9:00AM | Grainger Hall, Madison
Facilitated by: Wisconsin SBDC at UW - Madison

Topic: Business Basics



Wisconsin Tax Seminar for New Businesses

September 23, 2026 | 10:00AM | Online
Facilitated by: Wisconsin SBDC at UW - Madison

Topic: Managing a Business, Business Basics, Tax Planning

In this New Business Seminar, hosted by The Wisconsin Department of Revenue (DOR) you will gain a basic understanding of Wisconsin’s tax laws.


Launch Into Leadership

September 24, 2026 | 8:30AM | Grainger Hall, Madison
Facilitated by: Wisconsin SBDC at UW - Madison

Topic: Business Basics, Managing Employees, Managing a Business

This class targets emerging leaders and newly promoted supervisors, teaching them to avoid common mistakes & shift their mindset from “doer”


I’m Doing Everything! How Value Planning Reduces Panic & Builds Value

September 24, 2026 | 9:30AM | Online
Facilitated by: Wisconsin SBDC at UW - Madison

Topic: Disaster Mitigation, Business Basics, Managing a Business

Learn strategies to increase your business’s value, improve operations, and prepare for future sale or growth through proactive planning.


Human Resources (HR) Basics for Non-HR Professionals

October 6, 2026 | 8:30AM | Grainger Hall, Madison
Facilitated by: Wisconsin SBDC at UW - Madison

Topic: Business Basics, Managing a Business

This class teaches basics for Human Resources.


Hire Badgers: Student Staffing Opportunities for Small Business (Non-MSBB)

October 8, 2026 | 1:30PM | Online
Facilitated by: Wisconsin SBDC at UW - Madison

Topic: Business Basics, Managing Employees

Discover how the UW-Madison Work-Study Program and internships benefit students and employers.


AI-Enhanced Entrepreneurship: A 102-Level Guide to AI Applications in Business (Non-MSBB)

October 9, 2026 | 9:00AM | Online
Facilitated by: Wisconsin SBDC at UW - Madison

Topic: Business Basics, Managing a Business

You’ll leave this session with practical experience in customization, tools for bridging AI and human expertise, and clear next steps for bringing AI into your own business with confidence.


Reclaim Your Day with Delegation: Leveraging a Virtual Team (Non MSBB)

October 12, 2026 | 10:00AM | Online
Facilitated by: Wisconsin SBDC at UW - Madison

Topic: Managing a Business, Managing Employees

In this session, you’ll gain insight into knowing when it’s time to add virtual support staff to your team, how to effectively delegate, and how employees differ from independent contractors.


Entrepreneurial Training Program (ETP) (Non-MSBB)

October 15, 2026 | 5:30PM | Grainger Hall, Madison
Facilitated by: Wisconsin SBDC at UW - Madison

Topic: Business Basics

ETP is an intensive training program that helps you create a comprehensive business plan workbook. Classes include a full-day session for questions with professionals in law, accounting, and more.


Introduction to Financial Management

October 19, 2026 | 4:00PM | Online
Facilitated by: Wisconsin SBDC at UW - Madison

Topic: Business Basics



Business Taxes 101: Navigating Self-Employment and Small Business Taxes for Beginners

October 20, 2026 | 10:15AM | Online
Facilitated by: Wisconsin SBDC at UW - Madison

Topic: Business Basics, Tax Planning

This event will consist of learning and training. This is where the summary box is displayed in the training catalog.


Trust but Verify: Using AI for Small-Business Research

October 21, 2026 | 10:00AM | Online
Facilitated by: Wisconsin SBDC at UW - Madison

Topic: Business Basics, Managing a Business

This session is a 102-level session designed to help entrepreneurs navigate how to know when to trust the output, when to verify it, and when to avoid using AI altogether.


Digital Marketing and Social Media Conference

October 28, 2026 | 8:15AM | Pyle Center, University of Wisconsin–Madison, Langdon Street, Madison, WI, USA, Madison
Facilitated by: Wisconsin SBDC at UW - Madison

Topic: Business Basics, Marketing and Sales

This all-day conference teaches how to build your marketing toolkit to gain customers and prospects online.


Fearless Performance Management (Non-MSBB)

October 29, 2026 | 8:30AM | Grainger Hall, Madison
Facilitated by: Wisconsin SBDC at UW - Madison

Topic: Business Basics, Managing a Business, Managing Employees

Learn to foster team relationships through performance management with tips for feedback and a fearless review model.


Intermediate Financial Management

November 3, 2026 | 9:00AM | Grainger Hall, Madison
Facilitated by: Wisconsin SBDC at UW - Madison

Topic: Business Basics



HR Trends 2027

November 4, 2026 | 1:30PM | Online
Facilitated by: Wisconsin SBDC at UW - Madison

Topic: Business Basics



Leading Through Change: Practical Tools for Navigating Change

November 5, 2026 | 8:30AM | Grainger Hall, Madison
Facilitated by: Wisconsin SBDC at UW - Madison

Topic: Business Basics, Managing a Business, Managing Employees, Customer Relations

In this interactive workshop, participants will explore practical frameworks and tools for leading themselves and others through change.


Respond, Don't React: A Strategic Approach to Workplace Challenges

November 13, 2026 | 8:30AM | Grainger Hall, Madison
Facilitated by: Wisconsin SBDC at UW - Madison

Topic: Business Basics

This workshop is designed for business owners, leaders, and professionals who want to navigate conflict with strategic precision rather than stress-driven reactions.


Pricing for Profit: Build a Price That Supports Your Business (and Your Life!)

November 16, 2026 | 12:30PM | Online
Facilitated by: Wisconsin SBDC at UW - Madison

Topic: Business Basics, Marketing and Sales, Business Accounting and Budget

You’ll explore how pricing communicates value, brand position, and customer expectations while also learning the financial foundations behind sustainable pricing decisions.


Communication & Delegation (Non-MSBB)

November 18, 2026 | 8:30AM | Grainger Hall, Madison
Facilitated by: Wisconsin SBDC at UW - Madison

Topic: Business Basics, Managing Employees

In this course, you'll explore communication breakdowns within teams, learn your DiSC profile for effective interactions, and discover strategies for successful delegation and overcoming barriers.


Statewide Online Events

Explore the following online business education options that can be accessed from anywhere.


Launch Your LLC Workshop (September 8 & 22, 2026)

September 8, 2026 | 4:00PM | Hybrid | Small Business Development Center, La Crosse
Facilitated by: Wisconsin SBDC at UW - La Crosse

Topic: Business Basics

This program is for those interested in organizing a WI Limited Liability Company(LLC) who are ready to begin the business formation process


NSF SBIR/STTR 101 + Proposal Prep Webinar w/ Ben Schrag

September 9, 2026 | 11:30AM | Online

Topic: Business Basics, Business Accounting and Budget, Government Contracting, Financing

Join NSF Program Manager Ben Schrag to chat about the NSF SBIR/STTR basics and how to start your proposal!


SBIR 101 Webinar (September)

September 15, 2026 | 12:00PM | Online

Topic: Start-up Assistance, Business Basics

$4.5 Billion dollars in product development is available, maybe to you! Learn more about how you might tap the U.S.'s largest seed fund.


Sources of Capital for Food Businesses

September 16, 2026 | 10:00AM | Online

Understand capital stacks for food businesses, find the right source of capital for your business, and set yourself up for success


Entrepreneurial Training Program VIRTUAL/Online: Fall 2026

September 17, 2026 | 5:30PM | Online
Facilitated by: Wisconsin SBDC at UW - Green Bay

Topic: Business Basics, Start-up Assistance

ETP is an eight-session program that helps aspiring and existing business owners build a clear plan for success. Learn to identify customers, understand their needs, and develop strategies to start or grow your business.


2026 Fall UWSP Virtual Entrepreneurial Training Program

September 17, 2026 | 5:30PM | Online
Facilitated by: Wisconsin SBDC at UW - Stevens Point

Topic: Business Basics, Start-up Assistance

ETP is a 9-week program that helps aspiring and existing business owners build a clear plan for success. Learn to identify customers, understand their needs, and develop strategies to start or grow your business.


Food and Farm Business Consultant Training [Oct 1-16]

October 1, 2026 | 10:00AM | Online

Get help building the capacity of your food and farm business clients.


NSF Pre-submission Review - October 2026

October 14, 2026 | 12:00PM | Online

Topic: Government Contracting, Business Basics, Start-up Assistance

Are you a CTC client who plans to submit to NSF in November? Please register with us to participate in our free Presubmission Panel Review.


SBIR 101 Webinar (October)

October 20, 2026 | 12:00PM | Online

Topic: Start-up Assistance, Business Basics

$4.5 Billion dollars in product development is available, maybe to you! Learn more about how you might tap the U.S.'s largest seed fund.


IP 201 - Beyond Patentability: Building an IP Advantage

October 22, 2026 | 12:00PM | Online

Topic: Managing a Business, Financing, Business Basics, Start-up Assistance, Government Contracting

Practical Patent and Trade Secret Protection Considerations for Growth-Stage SBIR Companies


NIH Pre-submission Review - December 2026

December 16, 2026 | 12:00PM | Online

Topic: Business Basics, Start-up Assistance, Government Contracting

Are you a CTC client who plans to submit to NIH in January? Please register with us to participate in our free Presubmission Panel Review.

Contact the SBDC at UW-Madison

Whether you’re not sure where to start or ready to make a leap, our experts are here to offer trusted insights and industry-specific advice. Get started with the SBDC, serving Wisconsin’s small businesses since 1980.