For decades, global trade largely operated on a simple assumption: if one supply route encountered trouble, another could absorb the demand.
September 22, 2026
News
August 10, 2026
New Tariffs on Canadian Goods Could Create Challenges and Opportunities for WI Businesses
Wisconsin businesses are once again facing a rapidly changing trade environment.
May 7, 2026
Preparing Wisconsin Businesses for Potential Renewed Trade with Iran (May 2026)
As of May 2026, the United States and Iran are engaged in high‑stakes negotiations to end an active conflict that has disrupted global energy markets and commercial shipping.
April 24, 2026
The Evolution of “Made in USA”: From Founding Principles to the Digital Age
The phrase “Made in USA” is more than a marketing tagline.
February 26, 2026
How IEEPA Ruling Affects WI Small Business
After the SCOTUS IEEPA Ruling: What Wisconsin Small Businesses Need to Know (and Do) — Before Risk Finds You When the U.
February 24, 2026
Old Tariffs, New Tariffs, Future Tariffs
Old Tariffs, New Tariffs, Future Tariffs – Your Guide to Uncertainty.
January 14, 2026
What Does Export Readiness Really Mean?
Many people have asked me, “At what point can my business move beyond domestic sales, management, and marketing to exporting?” What does export readiness mean? Simply, a business is export-ready when it combines market intelligence, strategic planning, financial resilience, and operational capability to compete internationally.
December 18, 2025
Global Storms Ahead: Navigating Volatility and Preparing for 2026
The world is currently undergoing significant realignment and powershifts, driven by mounting pressures such as Conflict, Fuel Prices, Economic Pressure, Supply Chain Issues, and Tariffs.
June 17, 2025
Welcome to Change Management – Again… Navigating the Unpredictable Tides
Let’s be honest: for many business owners, the last few years have felt like a perpetual state of “What’s next?” From global shifts and lightning-fast tech advancements to unpredictable policy shifts, the world has been demanding adaptability.
May 30, 2025
World Trade Month and Tariff Impacts
May is World Trade Month according to the International Trade Administration and we at the Go Global Initiative couldn’t be more excited.