In 2021, Emily Jacobson opened Healing Roots Wellness Center in River Falls, Wisconsin, to fill a need in the local area. The mission of this small business is to hold space for synergistic healing, and they offer a variety of options to honor the fact that different individuals need different wellness services.
Joy Ice Cream Social located right on the parade route in Wauwatosa opened on July 4, 2023, with a bang! And it has been a hit with the community ever since!
Ian Hackett turned his passion for fishing into a successful business when he opened Hackett Rods in 2023.
In 2021, Carrie Kehoe and her husband, Chris Flaten, opened Beez Neez Cheesecake and Sweets in Eleva, Wisconsin. This bakery business brings lots of unique offerings to the community.
The unique product fits many dietary needs because it is dairy-free, gluten-free, and vegetarian. It also contains no additives or preservatives. It is often used as a healthy alternative to both mayonnaise and hummus or as a spread on burgers, wraps, and even salads.
In 2020, Ender Gocmen, along with his co-founder and wife Cassie, started Barbell Coffee Co. in Hudson, Wisconsin.
Havegärd Birdseed is a family-owned manufacturer of quality bird feeding products.
In 2023, Jen and Dennis Erdly opened Devour, a restaurant offering breakfast, lunch and a one-of-a-kind dining experience, in Plymouth, Wisconsin.
In 2019, Sarah Salisott opened The Foster Lane, a parent coach practice which uses positivity and humor to help families overcome negative behaviors, replace yelling with laughter and create a happier home environment.
Adam Brandt and Lisa Wolfe are co-owners of Vibe Overland, a business in Darlington, Wisconsin, working to custom fit vans with the goal of converting them into campers.